The cost is the key to win the high competitive Coating raw materials market

         In recent years,Chinese paint market changes a lot of raw materials,the reason is mainly affected by domestic and international crude oil prices and the state of the housing market's macro-control and other factors.Since 2011 the central bank's interest rate policy purposes,the domestic housing market under severe impact,followed by the domestic market,followed by coating raw materials prices, domestic paint manufacturers complain incessantly for a time,it can be said,rising prices of raw materials so that the paint itself in a large number of quality the edge of the paint manufacturers and price out of the market.
         China coating raw materials manufacturers generally run market strategy is to take the low road,perhaps also "had to" choice,because in fact multinational materials company has occupied most of the domestic high-end market,the domestic manufacturers of coatings raw materials either from are a far cry from their technology and quality.However,the global coatings network noted that in recent years,a group of energetic,brave coating raw materials manufacturers began to focus on research and development to improve production processes,trying to paint raw materials in the field of high-end market share.
         Like paint,coatings raw material products are still fierce brand competition,now that competition has intensified the trend.The current market there is a bottleneck of domestic raw materials are:a single product of serious domestic raw materials,the difference is not obvious.The new coating raw materials manufacturers continue to join in the competition,but they are not filled by market demand and production of raw materials (raw materials and multinational giants on the contrary),but short-sighted to low quality,low price of raw materials in the domestic market,attempting to earn disorderly environment some "quick money".Global network that paint,coatings raw materials manufacturers flocking to this collective "lack of sense of direction",resulting in a coating raw materials domestic product homogeneity serious market situation.
         Currently,the paint manufacturers generally have begun to take measures to control the intake of raw material production,so the question now facing the coating raw materials manufacturers will also control the production cost of raw materials,production processes and improve the performance of the procurement market to adapt to the new situation.In addition,there are also a wide range of raw materials,manufacturers seeking to establish a strategic partnership to reduce raw material procurement,production costs.

By Betty