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Four develepment trends in the future of Chinese Coatings Industry

2013.05.17   10:34

  The world 500 strong is a common Chinese selection to the United States of America Fortune magazine's annual "global five hundred largest companies" list. Into the world 500 strong, is also a lot of the development in a dream. Small proportion accounted for the paint industry output value in the total output of the world economy, but as a branch of chemical industry, in the world 500 strong enterprises can also find some paint industry figure. But paint brand in China to exceed the industry monopoly, squeezed into the world rankings ranks, still have to spend some time and effort.
  The development of the future of the Chinese paint industry has the following a few big trend, each size enterprise also can catch some opportunities of development:
1.The huge market of low per capita consumption of furniture coatingindustry prospect
China's annual per capita furniture consumption level is still relatively low. According to statistics, the American consumer furniture 236 U. s.dollars, German average annual consumption of furniture 371 U. s.dollars, Japanese annual consumption of furniture 255 U. s.dollars, but our country around $12, is only developed countries such as America and Europe are less than 5%. Especially the share of two or three line market, rural market furniture is lower.less than 4 billion Chinese people really buy complete sets of furniture and sit on the sofa, and this shows that there are 2/3 people are not using modern furniture. This is the furniture industry further development has brought great opportunities, also makes great paint industry prospects.
2. powder coating or into the market trend
  The global requirements on the trend of environmental protection is a major driving force to promote the development of powder coatings, the manufacturers are looking for ways to reduce the product VOC, so in some field of powder coating natural alternative to the liquid coating. The content of VOC powder coatings with low, easy to clean, sprayed coatings is recyclable; construction after the coating film basically does not produce pinhole, usually easy construction than the liquid coating, the coating durability. Environmental protection and technology advantage is the key to replace the liquid coating powder coating.
3.the degree of competition to increase leading enterprises have begun to brand strength
  Development of Guangdong Carpoly chemical group and South China University of Technology jointly "environment-friendly polyurethane curing agent production of new technology" successfully passed the technical appraisement organized by the China Petroleum and Chemical Industry Association, experts "research results of this project has reached the international advanced level.
  Bayer MaterialScience recently launched a number of new technologies used to create the new technology of polyurethane, wood paint and furniture paint is not only more environmentally friendly than conventional nitrocellulose coating, but also to meet the market demand for high performance coating.
  BASF additive Department recently developed insulation pigments LumogenBlack and SicopalBlack products, the use of special properties of pigments, such as having a reflective function in the near infrared wavelength range advantage, in the given object color at the same time, increase the heat insulation function, can be applied to the roof to the container paint and plastic parts.
  Within the industry eading enterprises to increase innovation, the industry upgrading is helpful. More quickly in front of people run, behind the talent dynamic strain every nerve to overtake.
4.Waterborne wood coatings become the development trend of the industry
A lot of waterborne wood paint furniture, especially the furniture in the use of formaldehyde in the production process, and the smell of non paint environmental protection coating, as consumers to promote health and green consumption consciousness, upgrading of furniture products become a trend, the development of free formaldehyde, pollution-free green furniture will become a mainstream the development of the industry trends.
After a long period of propaganda and guidance, consumers Jiezhuang home furnishing, health awareness increased, the potential of waterborne wood coatings market demand will grow rapidly, waterborne wood coatings as oily Wood Coatings of the upgrading of products, the technical realization of the environmental protection, the enormous gap between supply and demand in the market began to attract some the strength of the manufacturers involved. From the development trend of paint market, waterborne wood coatings will become an important trend furniture painting and decoration painting.
At present, the paint industry, is both an opportunity and a challenge. Chinese enterprises in the running, how to keep up with the world 500 strong team? Small and medium enterprises how to talent showing itself in the industry? Must grasp the trend of the development of coating industry to do strong, accompanied by the clarion call of the times to make their own brand, so, Chinese paint five hundred will no longer be a dream.
                                                                      Excerpted by xiyi xu

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