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Advantage of state-owned enterprises for ink is gradually losing

2013.08.29   09:31

In recent years,the popularity as the technology and market competition,many domestic traditional state-owned enterprises,the ink gradually lost leading edge technology,the other private enterprise product cost advantages are revealed,and continue to expand its market share.And some of the old state-owned enterprises are traditionally not kept pace with industry technical transformation,technology has not kept pace with market changes,which also produced a change in the situation that we had to go along with others,become our go along with others.And because of the popularity of product technology and product quality homogeneity,product competition,has gradually become product prices and service quality competition.

The success of private enterprise is to take the road of market-driven,ink development ideas are:

1.the development of the market for ink products,especially good cheap launch competitive products,the occupation of the low-end market,such as paper offset printing ink,plastic surface printing ink and printing ink and so on.

2.the development of environmentally friendly inks,such as alcohol-based gravure printing ink in printing,waterless offset printing soybean oil (green) ink,water-based ink (water-based plastic ink which support the development of Guangdong Province,environmentally friendly products) and UV/EB flexo inks and other new types of ink.

3.the development of high value-added ink products,such as industrial inkjet products (continuous inkjet cIJ,demand drops out DOD),conductive ink,anti-counterfeiting security inks.

More varieties of ink,not the same purpose,and the use of ink for printing is a technology,technical services ink is particularly important.Not only requires service providers to be familiar with ink,but also proficient in printing technology.And gradually form a market (customers) as the center,and there is a need for the customer to provide appropriate ink products,thereby enhancing customer satisfaction with products and services ink level,thereby expanding the market share of ink.

By Betty

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