Company · Ningbo · since 1992

Turning chemistry into partnerships.

You want a supplier that still answers in ten years. Hongda has made pigments, dyes and specialty chemicals in Ningbo since 1992 and sells them through partners who distribute in their own countries. Some of those partners have been with us for 28 years.

Yuan Junjie with the Transcor team at Abrafati 2023, São Paulo
Abrafati 2023, São Paulo. Hongda and Transcor, 28 years in.

What a partnership looks like here

In 1995, one man flew to Brazil with a suitcase of samples.

Yuan Junjie was in his twenties and did not know the market. He met a young pigment company called Transcor, and both sides bet on each other.

Hongda brought the chemistry and the factory; Transcor brought the country, the language and the customers. Twenty-eight years later Transcor is one of the three biggest pigment suppliers in Brazil. That is the whole model: one serious partner per country, growing together for decades.

The same handshake repeats in Pakistan, Mexico, Egypt, Vietnam and a dozen other markets.

History

Hongda's growth journey.

Every point on this line has a date and a story behind it. Tap a year to read the original piece.

1992

The spark in Ningbo

A port city, a crowded market and a small team that decided not to follow but to lead. This is where Hongda Group began, without fanfare but with fire.

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1993

The partner who opened a door

Hongda looks outward for the first time and brings Korea's Direct Black EX dyes to China. More than a product launch, it is a transfer of knowledge and the first time the name is tied to international quality.

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1994

First in China, and a conference in Ningbo

Hongda is the first company to bring bifunctional reactive dyes to the Chinese market, then hosts the China-Korea Dyes Conference. A company two years old, already shaping the conversation.

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1995

Building the backbone

Great companies strengthen the whole chain. With Tianjin Greatwall Chemical, Hongda moves into naphthol intermediates and becomes one of the biggest exporters of beta naphthol and Tobias acid.

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1996

Coloring the world

Disperse Black EX-SF enters China's polyester market, a full disperse range grows with Runtu and Longsheng, and the first containers of disperse dyes leave Ningbo for Europe and the United States.

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1997

Feeding the fire of a growing industry

Bifunctional dyes become the standard and China runs short of raw materials. Hongda imports K acid and Tobias acid from India and partners with Tianjin Greatwall Chemical to make intermediates at home.

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1998

The birth of a Dragon

Six years of products, and no identity yet. In 1998 Hongda creates the Dragon brand and the quality system behind it, and turns from a manufacturer into a name people trust.

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1999

Taking the Dragon to the world

First time at the China International Dyes Fair in Shanghai. Buyers from Europe, Southeast Asia and the Americas meet the Dragon brand, and a Chinese name steps onto the world stage.

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2000

Beyond dyes, a new canvas

A decade mastering dyes, and then a new horizon: coatings. Hongda begins developing pigments and coating raw materials, growing from a dye company into a chemical solutions company.

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2001

Crossing oceans, the Brazilian partnership

The perfect partner was not in Asia or Europe but in Brazil. A partnership creates Transcor high-performance pigments for paints and inks, built together for global markets.

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2002

Building a national network

The first branches open in Fujian, Shandong and Shenzhen, each a full hub with warehouse, technical support and logistics. Hongda stops being a distant manufacturer and becomes a partner on the ground.

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2003

Go global, plant roots

Exporting was no longer enough. Hongda opens distribution branches in Asia, South America, Europe and Africa, with local teams and local warehouses, and earns a place on the shortlist in each region.

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2004

A new frontier, pharmaceuticals and food

Higher purity, stricter rules, zero room for error. Hongda opens a pharmaceutical section with cleanrooms and analytical labs, and attends CPHI for the first time, on its way to becoming a diversified group.

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2005

The German partnership, precision in textiles

German formulation know-how meets Hongda's knowledge of Chinese mills: the Tanatex textile auxiliaries are born. The same year, ISO 9001 and ISO 14001 confirm that Hongda operates to an international standard.

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2006

Investing in the future, the Zhejiang pigment factory

Pigment demand outgrows the old facilities. Hongda could limit its growth or invest in it, and chooses to invest: a new factory in Zhejiang with modern lines, tighter quality control and better environmental performance.

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2007

Strengthening the core in Ningbo

Back to where it all began. Hongda builds a dedicated textile auxiliary facility in Ningbo to develop and make the products Chinese mills were asking for, to the standard they expect from the Dragon brand.

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2008

Italian innovation, a breakthrough in Europe

With Italy's Isocarbo, Hongda co-develops disperse dyes engineered for rotary screen printing and inks. Not a supplier this time, but a partner in innovation that earns its place in Europe.

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2009

Beyond dyes, the world of specialty chemicals

Chemistry is about function, not only colour. Hongda develops SAP, PAM, DCDA and silicon chemicals, and grows into a specialty chemical group serving industries from textiles to water treatment.

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2009

A bridge to South America

A strategic alliance with KryptonTrade in São Paulo opens the life sciences and high-technology markets of Brazil, Argentina, Chile and Colombia to Hongda's fine chemicals and specialty products.

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2010

The discovery, China's best TiO2

For decades one name ruled titanium dioxide. In 2010 Hongda and Xinfu set out to challenge it and develop NTR-606, a drop-in replacement for the 902 and 706 grades and a new standard for the Chinese sulfate process.

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2011

China's best TiO2 goes global

The world answers NTR-606 with a resounding yes. Thirty thousand tonnes exported, lead supplier in Brazil, Bangladesh and Central Asia, and approval from PPG and Akzo Nobel for their own formulations.

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2012

Own plant site

Hongda buys the former Ningbo Rubber Co. site: 33 mu in the Petrochemical Development Zone, for R&D and testing.

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2015

Islamabad honor

The Speaker of Pakistan's National Assembly receives Chairman Yuan in Islamabad, honoring two decades of trade with Pakistan.

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2015

Chairman, Ningbo Chemical CCPIT and Chamber of Commerce

Yuan Junjie is elected chairman of the sixth council of the CCPIT Ningbo Chemical Industry Sub-council and its Chamber of Commerce.

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2016

Vice president, Ningbo International Chamber of Commerce

Yuan Junjie is elected vice president of the fifth Ningbo International Chamber of Commerce.

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2017

Back to Brazil

Chairman Yuan tours Brazil for market talks and calls on the mayor of Fortaleza, deepening channels first opened in 2001.

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2018

Bridges at home

Delegations from Brazil, Iran and Pakistan visit Ningbo and Hongda, awarding the company a Friendship Medal.

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2019

Amazon friendship

Chairman Yuan joins Brazilian coatings leaders on a fishing trip on the Amazon, a friendship beyond business.

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2019

Back to Abrafati

Hongda returns to Abrafati in São Paulo with Digicolor and new coating solutions.

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2021

National council seat

Elected to the council of the China Dyestuff Industry Association at its 9th General Assembly.

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2023

Thirty years

The annual meeting doubles as a 30th anniversary. Staff who joined in every era go on stage together.

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2023

Global coatings summit

Chairman Yuan opens a high-level exchange for the coatings industry in Shanghai, themed Consult, Build, Share.

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2024

Reayoung at Chinaplas

Ningbo Reayoung New Materials, the group's manufacturing arm, exhibits at Chinaplas 2024 in Shanghai.

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2024

New chapter in America

Hongda returns to the American Coatings Show with function chemicals and biocides, sixteen years into the US market.

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2024

Innovation summit, Guangzhou

Chairman Yuan co-hosts a coatings innovation summit in Guangzhou, gathering nearly 200 guests from 30 countries.

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2025

Still on the road

Ningbo Reayoung joins a China-Pakistan forum in Lahore, signing a textile and chemical industry alliance.

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Yuan Junjie, Chairman of Hongda Group

A word from the Chairman

Pragmatic focus, constant improvement.

Dear friends,

Ningbo Hongda has more than thirty years of history. For over three decades we have held to one idea, pragmatic focus and constant improvement, and we have not relaxed for a moment in the pursuit of product quality and service quality. We can do this because we carry a dream: to build Hongda into an enterprise of quality, of value, and of lasting influence. I know that this goal is not the work of a day. It takes learning that does not pause, and effort that comes from the heart. Only that way can we keep pace with the industry, and only that way can we win more customers through fresh thinking and high-end service.

What reassures me is that we have a young and energetic team. Like me, they have ideals, enthusiasm and solid professional skills. Most important, they have a deep and personal understanding of four words: creating customer value. There is no doubt they will bring you one surprise after another through sincere, attentive service.

I love Hongda, I love the colleagues around me, and I love every friend who works with us in good faith. To share with you, at this moment, the joy and satisfaction that come from our work is an honour. I sincerely hope we have the chance to work together and achieve each other's dreams.

Yuan JunjieChairman, Hongda Group

Brands

Seven brands, one group.

Every brand covers one job. Together they cover the four product groups.

Parent brandCompany · Ningbo · since 1992
DyesTextile Chemistry
  • Disperse Dyes
  • Water-Resistant Disperse Dyes
  • Reactive Dyes
  • Direct Dyes
  • Acid Dyes
  • Vat Dyes
  • Indigo
Titanium dioxidePigments & Colorants
AdditivesPerformance Additives
PigmentsPigments & Colorants
Printing screensTextile Chemistry
InstrumentationPigments & Colorants
View productsProduct groups

Certifications

Credentials & Honors

Every item here has a date and a document behind it.

Corporate culture

Our Corporate Culture

Join Hongda

Where wisdom meets drive, and hard work echoes tradition.

We believe that the strongest team is never a single note, but a symphony composed of three generations in harmony. Here, senior veterans provide steady guidance, mid-career professionals drive bold execution, and young talents bring fearless innovation. With chemistry as our common language and striving as our shared mindset, we embrace diversity and connect with the world through an inclusive vision.

We are looking for professionals with a background in chemistry, hands-on experience in international trade, technical operations, or logistics, and the ability to use English as a working language to bridge global partnerships. If you aspire to turn your expertise into tangible value within a team that is both warm and dynamic, Hongda will be your strongest ally on the journey ahead.

  • Training in three tiers. Common knowledge, specialty and one-on-one, from your first month.
  • A market of your own. Traders own a country or region and travel to it.
  • Pay that follows results. Competitive base, and recognition every year since 2011.
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